Legal

Privacy Policy

Last updated 24 July 2026

This policy explains how Alexander Chernikov, an independent performance marketing and AI consultant based in Cape Town, South Africa, handles the information you share through this website. I keep this simple and I collect only what I need to reply to you and run the work you hire me for.

Information I collect

When you fill in the audit application or contact me, I may collect:

Contact details such as your name, business name, email address and phone number.
Business context such as your website URL, social profiles, industry, location and anything you choose to write in the message or upload.
Basic technical data such as device type and general location, gathered by standard analytics so I can improve the site.

How I use your information

To review your application and reply to you personally.
To deliver, manage and improve the services you engage me for.
To keep records required for tax and accounting.

I do not sell your information and I do not send unsolicited marketing sequences.

Advertising and analytics tools

When you become a client, work may involve platforms such as Meta, Google, GA4 and server side tracking tools. In those cases the data belongs to your own accounts and is governed by each platform policy. On this website I use privacy respecting analytics to understand traffic in aggregate.

How I store and protect data

Your information is stored on reputable service providers with access limited to me. I keep it only as long as needed for the purpose above or as required by law, then I remove it.

Your rights

You can ask me to show, correct or delete the information I hold about you. To do that, email chernikovmeta@gmail.com and I will action it promptly.

Third party links

This site links to platforms like WhatsApp and social networks. Once you leave this site, their own privacy terms apply.

Changes to this policy

If this policy changes, the new version will appear on this page with an updated date above.

Contact

Questions about privacy? Reach me at chernikovmeta@gmail.com or on WhatsApp.